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Tuesday Tips: What a sales meeting is not

Floor Covering News

In the series, WFCA experts presents short video tips for improving customer service and optimizing staff performance. In this week’s “Tuesday Tips ,” Tom Jennings shares his thoughts that most sales meetings have very little to do with actually selling.

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BDNY 2019 – Trends & Tile at Boutique Design New York

Architectural Ceramics

From left to right: Joey Caponiti / Maryland Commercial Rep, Kersi Press / Baltimore Commercial Rep, Betty Sullivan / Owner and CEO, James Lewis/ National Hospitality Rep, David Arabe / Commercial Sales Manager and David Benson/President and Principal (not shown). Our meeting area was a hit this year. Booth prep! Want to see more?

New York 233
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Putting an end to the sales vs. marketing debate

Floor Covering News

There’s been a long, ongoing debate on sales vs. marketing. Both marketing and sales are instrumental to business success. The sales vs. marketing debate arises when one thinks the other isn’t fulfilling their purpose. This sales vs. marketing conflict is hazardous for business.

Sales 52
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Mohawk unveils spring ‘Floor Adore’ sales event  

Floor Covering News

As retailers kick off the key spring selling season, Mohawk is launching the “Floor Adore” campaign designed to give its Edge dealer partners new tools, assets and even some training to meet an expected surge in remodeling business. Note: a minimum volume of 500 square feet is required to qualify for the rebate. “We

Sales 98
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Ceramic: How to capitalize on tile’s potential in 2022

Floor Covering News

By Megan Salzano-Birch—T he ceramic category can be a difficult nut to crack for the dealer community, but it’s one that should be embraced as the ongoing potential for record-breaking sales continues into 2022. In the virtual realm, digital tools such as visualizers are often essential to the sale. Merchandising strategies.

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Coverings 2022 sets the stage for successful show

Floor Covering News

According to show management, concise and engaging presentations will provide information, ideas and inspiration to help attendees maximize their 2022 sales, marketing and projects.

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Abbey Floor and Home help members elevate their online game

Floor Covering News

A sales associate could be standing at a display talking to Mrs. Jones and enter the information when she walks in. Once you’re done you just hit save, and now you have that lead in your system.” “We plan on adding to it in the future.” Southwind’s Drew Hash, left, meets with Abbey’s Dave Hardy on the exhibition showroom floor.

Flooring 105