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Five ways to turn a sale into a longstanding relationship

Floor Covering News

The sales industry is about two things: Trust and value. Here’s how to harness the power of both and develop lasting relationships with customers, via sales strategy. A strong sales strategy is critically important to any organization. Successful sales strategies accrue an invaluable asset: Client trust.

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CREATIVE MATERIALS CORPORATION WELCOMES STEPHEN BROOKE AS VICE PRESIDENT OF SALES AND SERVICES, ANNOUNCES ORGANIZATIONAL UPDATES

CTDA's Tiledealer Blog

Addition of sales and services leadership, and adjustments to product management, position the company to stay focused on clients while accommodating continued growth. In his new role, Brooke will manage all combined sales and service operations. Press Release. September 10, 2019. He has excelled in building high performing teams.

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Coverings announces 10th class of Rock Star winners

Floor Covering News

Atlanta— Coverings , the premier international tile and stone exhibition and conference in North America, has unveiled the honorees of the annual Rock Star Awards ahead of Coverings 2024, taking place April 22-25, 2024, at the Georgia World Congress Center here. Trevor Hook, owner Hooked on Tile LLC Evansville, Wis.

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i4F enforces patent strategy

Floor Covering News

According to i4F, the company discovered the “Stone Elegance” collection of rigid vinyl SPC panels, produced by Wonderful Flooring, was on sale in Brookside Lumber Store without the required license. i4F said it continues to safeguard licensees, patents and technologies around the world by implementing a patent strategy.

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Ceramic: Differentiation via versatility

Floor Covering News

“Tile’s versatility in cladding multiple surfaces both indoors and outdoors sets it apart in the market by offering a comprehensive solution for all spaces,” noted Kathy Greene, director of brand strategy and communications, Emser Tile. Not offering solutions for exterior spaces could mean the loss of sale for interiors and vice versa.”

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MSI’s Shah outlines his strategy for success

Floor Covering News

According to their son, Raj Shah, president, it’s in the company’s DNA to continuously find ways to engineer methodologies in logistics, product innovation and merchandising and marketing strategies to make flooring and countertops more affordable and accessible to the consumer without sacrificing manufacturer or retailer profitability.

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Coverings releases Rock Star Award winners

Floor Covering News

.— Coverings, the premier international tile and stone exhibition and conference in North America , released the winners of the annual Rock Star Award in advance of Coverings 2022, which will take place April 5-8 at the Las Vegas Convention Center. Natiely Canedo, Florida sales manager, StoneHardscapes, Ft. Stone Fabricator.