Floor Covering News

APRIL 2, 2020

Armstrong Flooring is set to launch a program to ship free flooring samples directly to consumers, as well as new enhancements to its online Design-a-Room tool, in an effort to make it easier for homeowners to plan their next project while home. “As Armstrong Flooring will ship up to three flooring samples for free.

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Floor Covering News

APRIL 10, 2024

“Over the past decade, the Rock Stars program has become a Coverings cornerstone, commemorating the innovative spirit and remarkable achievements of emerging tile and stone leaders,” said Jenn Heinold, president of Taffy Event Strategies, the show management company for Coverings.

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Floor Covering News

DECEMBER 5, 2022

TDG is upping the ante on its digital strategy for 2023 by partner with several technology providers, like Broadlume. Through these enhancements, TDG aims to provide its customers with the tools they need to be successful and create the best possible consumer experience, from product selection to installation.

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Floor Covering News

AUGUST 6, 2021

While the flooring industry has been a “man’s world” for decades, women are rising in the ranks and accomplishing incredible things that have helped move the industry forward. Cheryl Acierno has been engaged in the floor covering industry for her entire career, owning Acierno & Company for the past 21 years. Cheryl Acierno.

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Floor Covering News

NOVEMBER 1, 2022

S ome flooring distributors grow by taking market share from weaker competitors; others do it through acquisition. based company boasts 25,000-plus product options, more than 10,000 in-stock items in commercial and residential flooring, tools and sundry items across a 27-state footprint. Within a roughly two-year span, E.J.

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Floor Covering News

APRIL 29, 2024

The Floor Covering Education Foundation (FCEF) was established with the aim of promoting career opportunities in flooring installation, building pathways to training, supporting programs and facilitating job placement for the next generation. The post FCEF takes two-pronged approach to training appeared first on Floor Covering News.

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Floor Covering News

OCTOBER 26, 2022

Here’s how to harness the power of both and develop lasting relationships with customers, via sales strategy. A strong sales strategy is critically important to any organization. Successful sales strategies accrue an invaluable asset: Client trust. This new world approach to sales is a marketplace differentiator.

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Tile Excellence

DECEMBER 29, 2014

In response to the question, "How to Install Ceramic Tile Floor" "To i nstall ceramic tile , first grout the area. Even "expert" how-to books will say to start in the middle of the floor with the whole tiles, thus insuring full tiles on all sides. I won''t even touch the " aesthetic " value of a floor which starts in a corner.

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Floor Covering News

DECEMBER 20, 2021

Attendees of the ‘Installation at Fabrication’ sessions will gain the tools, training and technical know-how they need to be at the forefront of the tile and stone industry,” said Bart Bettiga, executive director of the National Tile Contractors Association (NTCA). Safety and Performance Issues with Not So Luxurious Vinyl Tile.

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Floor Covering News

OCTOBER 11, 2022

By tracking sales productivity, your company can make changes to its processes and strategies that can increase the number of deals closed. When combined with modern demand generation strategies, salespeople spend more time managing administrative tasks than managing the sales process. Sales productivity tools. CRM systems.

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Floor Covering News

OCTOBER 11, 2022

By tracking sales productivity, your company can make changes to its processes and strategies that can increase the number of deals closed. When combined with modern demand generation strategies, salespeople spend more time managing administrative tasks than managing the sales process. Sales productivity tools. CRM systems.

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Floor Covering News

MARCH 16, 2022

You probably need to devote a minimum of 750 square feet of floor space and, more realistically, provide 1,200 square feet and up. These ceramic tile shopping spaces would need to display in the neighborhood of 500-plus floor, wall and decorative options for the shopper.”. Merchandising strategies.

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Floor Covering News

FEBRUARY 12, 2021

Long gone are the days when a website and highway sign were enough to entice patrons into the store to shop around for their forever flooring. In-store financing options help consumers not only afford their first-choice flooring, but also often expand upon those choices—which means retailers grow their bottom lines. Success stories.

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Floor Covering News

FEBRUARY 25, 2022

Emser offers its most popular floor and wall tiles as part of the experience, supporting all current on-trend and in demand styles. With more companies adopting flexible work approaches, it is even more imperative that websites and online tools are designed to function both intuitively and quickly.

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Floor Covering News

MAY 13, 2024

The man who said it, Pawel Rajszel, CEO and founder of Leap Tools (parent company of Roomvo), uttered those words during a recent FCA Network convention. “AI FCNews reached out to a dozen flooring retailers regarding their thoughts on AI technologies. Floor Coverings, San Jose, Calif. Floor Coverings, San Jose, Calif.

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Floor Covering News

MARCH 29, 2022

Las Vegas—Coverings released a select product preview of new tile and stone products, along with a sneak peek of installation materials, tools and technology products, that will be unveiled at Coverings 2022 , taking place here April 5-8, 2022. The Nash series allows one to update ceramic floors through its aged wood design.

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Floor Covering News

DECEMBER 13, 2022

Additionally, the company said the rollout of a redesigned logo, tagline, websites and social media strategy re-enforces the brand that is already extremely well known in the design community. The post Virginia Tile reveals branding refresh appeared first on Floor Covering News.

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Floor Covering News

APRIL 24, 2024

His statement reflects the mentality seen across the board with software technology providers within the flooring industry. Customers like to shop in their underwear or on weekends, and we’ve seen leads come in at 7 or 8 o’clock at night,” said Josh Crossgrove, head of sales at Simplified Flooring, Lima, Ohio.

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Floor Covering News

FEBRUARY 8, 2022

What isn’t a no-brainer is exactly how to implement and optimize your digital marketing strategy. Here are the top five ways for a flooring dealer to utilize digital marketing according to five industry leaders. viable lead-generating device in their digital marketing tool box. It’s just the minimum entry requirement.

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Floor Covering News

SEPTEMBER 16, 2022

There are additional tools and technology you can pair with in-situ probes to help you gather the data. If you want to take steps to avoid flooring disasters, the Rapid RH test system just may be the right one for you. The post Easy moisture testing strategies for job sites appeared first on Floor Covering News.

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Floor Covering News

MAY 3, 2023

“Positive networking connections and productive business resonated throughout Coverings 2023,” said Jenn Heinold, president of Taffy Event Strategies, the show management company for Coverings. International exhibitors made up 74% of the exposition, whereas 26% were domestic.

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Floor Covering News

MARCH 19, 2021

Michel Vermette, president and CEO of Armstrong Flooring, sat down with FCNews to discuss the company’s rebranding and new channel strategy. For Armstrong Flooring, it’s much more than a name change. When it comes to the new channel strategy, it entails creating a new brand for distributors (i.e.,

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Floor Covering News

OCTOBER 10, 2022

While hundreds of business growth strategies likely exists, the following 15 will take your business to the next level quickly and efficiently. This allows you to uncover any advertiser’s online strategy. The post 15 strategies to quickly grow your business appeared first on Floor Covering News.

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Floor Covering News

JULY 20, 2020

Laticrete, a leading manufacturer of flooring solutions, has named Patrick Millot as its chief executive officer. It is a prime opportunity to reassess and prioritize opportunities within our businesses to provide our clients more and better tools for use in a fast-changing business environment.”. Patrick Millot. Bethany, Conn.—Laticrete,

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Floor Covering News

FEBRUARY 28, 2023

Wood products from Allstate Flooring undergo a special process to create unique visual appeal. Most flooring distributors carry a litany of manufacturer brands, but over the past 15 years more and more are distributing their own private-label collections to offer some differentiation to their customers. JetCore is not your typical LVP.

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Garden State Tile Blog

DECEMBER 11, 2020

Color is a powerful tool in the world of design. Pantone’s color experts evaluate the power, psychology, and emotion in design strategy providing a Color of the Year that will set the tone for interior design, fashion, marketing, branding, and much more. The message behind Pantone’s 2021 Color of the Year is one of inspiration.

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Floor Covering News

APRIL 17, 2023

We are very excited about all of the energy and enthusiasm for Coverings 2023,” Jennifer Hoff, CEO, Taffy Event Strategies, the show management company for Coverings 2023, told Floor Covering News. Trends, solutions, live “how-to” classes and other relevant content will be available on three stages throughout the show floor.

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Floor Covering News

JANUARY 26, 2022

Coverings 2022 will feature four days in-person with visually appealing tile displays, hands-on branding and business-building strategies and the latest tile trends, technologies and techniques. The post Coverings unveils special programs for 2022 appeared first on Floor Covering News. The tours will begin each day at 11 a.m.,

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Floor Covering News

DECEMBER 5, 2023

Eventgoers will be able to benefit from live demonstrations, show floor tours with pre-recorded audio, interactive sessions and partner education. The post Coverings unveils 2024 educational lineup appeared first on Floor Covering News. These insights aim to keep attendees well-informed and ahead of the sustainability curve in 2024.

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Floor Covering News

OCTOBER 30, 2023

“Coverings is honored to give back to Atlanta and excited to return to the city’s rich culture in April, while offering an amazing event experience to support, unite and engage with the global tile and stone community,” said Jenn Heinold, president of Taffy Event Strategies, the event management company for Coverings.

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Floor Covering News

AUGUST 9, 2022

While there are many factors that play into an effective business strategy, branding is among the most important steps a business can take on the road to success. That digital branding usually equates to healthy advertising initiatives to promote that brand all year long—whether consumers are in the market for new flooring or not.

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Floor Covering News

MARCH 11, 2024

Las Vegas— Flooring software technology has made leaps and bounds in recent years, with many firms touting advancements meant to support the flooring retailer and distributor in the successful operation of their businesses. Leave a review’ or ‘Just want to see how things are going.’”

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Floor Covering News

MARCH 13, 2023

Orlando – Coverings has released a sneak peek of new tile and stone products, along with a select preview of installation materials, tools and technology products, that will be showcased at Coverings 2023, set to take place April 18-21, 2023, here at the Orange County Convention Center. Roma, the latest collection from Tagina S.P.A.,

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Floor Covering News

MAY 11, 2023

Carole Cross and Dave Geipel of Mobile Marketing at the recent Alliance Flooring convention. Flooring dealers with Alliance Flooring can grow their businesses with a customized website and digital marketing solutions thanks to a new partnership with Mobile Marketing. Pottstown, Pa.—Flooring

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Floor Covering News

SEPTEMBER 22, 2021

I’ve worked for most of the larger flooring companies, starting in the fibers division of Honeywell, then moving to the manufacturing side, starting in direct floor supervision for Shaw’s commercial division at their carpet tile plant and working my way up through operations management.

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Floor Covering News

JUNE 15, 2022

We’re leveraging the tools like Shaw on the Shelf, ATS inventory. We have the most unique tools for our dealers to be successful. Shaw on Shelf was such a great tool for me to pivot during COVID. But just to motivate them like, “Hey, did you know you can use this tool that we have available for you?”

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Floor Covering News

MAY 13, 2024

Floor Covering News ’ annual “People making a difference” special section is a tribute to those in the flooring industry who go about their daily business lives striving to make a positive impact. This year’s list represents all facets of the flooring industry—manufacturing, distribution, retail and installation.

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