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Top three ways to keep homeowners on board

Floor Covering News

Maybe they’d be just fine with marble-look tile and refinishing the cabinets instead of replacing them. Paint a realistic picture. Another part of painting a realistic picture is helping clients visualize the design, as it can be hard for non-pros to translate blueprints, tear sheets and samples into a complete image.

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The Complete Fireplace Stone Guide: From Design to Maintenance

Realstone

Materials : Stacked stone fireplaces can be made from slate , quartz , marble, or any natural stone. The use of white stones , whether natural or painted, creates a bright, airy feel, and provides a neutral backdrop that complements many different design styles. Q: Can I paint my stone fireplace?

Stone 52
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Waterproof: Protecting specialty dealers’ profit margins

Floor Covering News

T he intense level of competition in the waterproof flooring segment —particularly the LVP/SPC/rigid core category—has resulted in aggressive pricing strategies to build market share. The 10 visuals that make up the Painted Sky collection are pulled directly from SLCC’s successful engineered hardwood lines.

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Surfaces 2023: Tile emulates home trends

Floor Covering News

It’s been great; we’ve been swamped,” said Kathy Green, director of brand strategy and communications at Emser. “We Inhale is even more rustic because it gives the appearance of a hand-painted tile—something that you put in brand new but it looks like it’s been there for years, which we’re seeing a lot of requests for.”

Trends 98
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Daltile leads with innovation, stylish solutions

Floor Covering News

They are always coming to us with ideas and strategies on new merchandising concepts and new product development—additional ways of growing our business together. Jason Waggoner, business development manager, ICC Floors and Paint, Indianapolis, said the Defend product line is without a doubt a boon to business. “It

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Mannington looks to leverage design leadership

Floor Covering News

FCNews got the opportunity to witness this strategy firsthand during a recent visit to the company’s headquarters to get a preview of some of the introductions for Surfaces this month. The new look features a painted bevel, knot holes and color variations and comes in an 8 x 72- inch format in six neutral colors.

Design 40
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Fall intros: Key selling season touts hot new products

Floor Covering News

By Megan Salzano—W ith the pandemic shaking up product launch strategies, the fall selling season has become a key product launch phase for many suppliers. Available in 60-inch planks with 7- and 9-inch width options, Essentials Plus also features a painted bevel for added realism. Ava by Novalis. plank format.