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Surfaces 2023: Resilient touts premium products, ease of doing business

Floor Covering News

Now, visuals are back in fashion and suppliers unveiled resilient product lines that were dressed to impress. I would say a major storyline in the industry is growth in light, warm colors, whereas the last couple of years, we’ve probably been in a mid-neutral, rustic area,” said Jenne Ross, product director, Karndean.

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Fall intros: Key selling season touts hot new products

Floor Covering News

By Megan Salzano—W ith the pandemic shaking up product launch strategies, the fall selling season has become a key product launch phase for many suppliers. While Surfaces remains the main stage for most manufacturers, new products are hitting the streets—and dealer showrooms—this fall that have never been seen before.

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Coverings releases 2023 product previews

Floor Covering News

Orlando – Coverings has released a sneak peek of new tile and stone products, along with a select preview of installation materials, tools and technology products, that will be showcased at Coverings 2023, set to take place April 18-21, 2023, here at the Orange County Convention Center. Roma, the latest collection from Tagina S.P.A.,

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Waterproof: Protecting specialty dealers’ profit margins

Floor Covering News

T he intense level of competition in the waterproof flooring segment —particularly the LVP/SPC/rigid core category—has resulted in aggressive pricing strategies to build market share. Another step-up product from Aperion Surfaces is its New World II line, the company’s thickest, widest SPC collection in its portfolio.

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10 best sales strategies for success

Floor Covering News

A strong sales strategy creates the foundation for a cohesive and successful sales organization. Sales strategies and initiatives also align salespeople on shared goals and empower them to do their best work—keeping them happy and successful, too. Offer a demonstration of the product. Prioritize inbound sales calls as hot leads.

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Coverings celebrates design innovation with Best Booth Awards

Floor Covering News

“The Coverings 2024 Best Booth winners revitalize the meaning of true innovation and inspire creativity with a range of formats, colors, styles and applications,” said Jenn Heinold, president of Taffy Event Strategies, the show management company for Coverings.

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Product Benefits That Benefit Pros || James Hardie’s Contractor Alliance Program

Building Moxie

Of course, I didn’t know what this “new” siding product was. James Hardie products now appear on over 8 million homes in North America. *. We’ll learn about the benefits of Hardie products, many you already know, and hopefully, you receive the info you need for deciding whether this Program is a good fit for your organization. *.