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Mohawk unveils SmartStrand Demo Video Challenge

Floor Covering News

This summer, Mohawk put SmartStrand to the test once again with help from its residential sales team. For the SmartStrand Demo Video Challenge , each team received a large piece of SmartStrand carpet and was given instructions to be creative and demo how extraordinarily clean and exceptionally durable this product is.

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‘Tom’s Tips:’ More selection can equal less sales

Floor Covering News

In the Tom’s Tips series, Tom Jennings, retail training expert, presents short video tips for improving customer service and optimizing staff performance. In this week’s Tom’s Tips, Jennings explains how offering too wide a product selection can negatively impact your sales.

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Industry promotes online training initiatives

Floor Covering News

“Connect2020 provided a way for our members to feel plugged in to the group, take advantage of some great buys, and acquire some education and training on new products,” said David Ellis, Alliance Flooring marketing director. An educated sales professional can be the No. CCA Global Partners University. 1 asset in your business.

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Hubspot: Humanizing your sales efforts

Floor Covering News

By Allie Decker It should go without saying that your business needs sales to succeed. However, it’s important to remember that sales alone aren’t enough. Personal selling garners better results than pushy, traditional sales efforts. This can occur in person, over email, on the phone or via video.

Sales 98
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Product Benefits That Benefit Pros || James Hardie’s Contractor Alliance Program

Building Moxie

Of course, I didn’t know what this “new” siding product was. James Hardie products now appear on over 8 million homes in North America. *. We’ll learn about the benefits of Hardie products, many you already know, and hopefully, you receive the info you need for deciding whether this Program is a good fit for your organization. *.

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LIVE: Connect 2020 Day 4

Floor Covering News

As part of Connect 2020 , executives representing more than a dozen flooring companies get their turn to pitch Alliance Flooring retailers on new products and special pricing. Patrick Warren (left), VP of dealer sales for Daltile, is joined by Tony Wright, director of dealer sales, in presenting “center cut” deals for Alliance members.

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Success in retail is all about your sales presentation

Floor Covering News

Is it the quality or beauty of the product? What will have the biggest influence on your customer is your sales presentation. Do a quick Google search and watch the video.) Don’t make the same mistake most make when watching this video; most judge these people as fools. The sales presentation was outstanding.

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